Insights · Launch planning
Renders, film or virtual tour: which sells off the plan?
Each does a different job. The strongest launches use more than one — built from the same model, so you're not paying three times.
What each one does.
Which to choose.
If budget is tight
Start with stills. They do the most work for the money.
If you're launching with a campaign
Add film. It's what people share.
If buyers are interstate or overseas
Add a virtual tour, so they can walk through without visiting.
One model, every format.
Because every still, film and tour comes from the same 3D model, adding a second format costs far less than starting again — and everything stays consistent when the design changes.
